HertLife
Bio
Hertrech Eugene Jr., or “Hert,” as his fans know him, is a drift car racer and part of Ken Block’s legendary Hoonigan team.
Hert found his way into car culture through video games and eventually made an indelible mark on the drift scene. Beyond being one of the only African Americans in his respective space, Hert is unique because of how he grew his following. He eventually built a large enough fanbase that fell in love with him and his custom “Twerkstallion” FC-chassis RX-7. As a result, Hertlife became a part of major video games like Forza Motorsport and Forza Horizon, leaving his mark on the games that once inspired him to get behind the wheel in real life.
Social
You create
We handle the rest
We’re not managers who game. We’re gamers who manage. See how we can help strengthen you for the road ahead.